When it comes to running a successful website, content is king. From service pages describing what you have to offer, to a regular blog, content should be both appealing and readable.
Simply put, copywriting is any text that appears on your website that is visible to a visitor. This could be your blog, a news item, the main body of text, a product description, or something else. It’s called ‘copy’ because, in the days of print, it would have been ‘copied’ into a newspaper, brochure, or whatever.
In the context of a website, it becomes even more important. Here are just a few reasons why.
At Be Bold Studios, we make use of highly-trained and experienced copywriters. They produce on-site content and regular blogs for several of our existing clients.
For more information, or to refresh your own site’s written content, give us a call on 0747 688 7743,