Better By Design BETTER BY DESIGN: Back in the dark, early days of the Internet any old website was guaranteed to find and keep users, if only for the novelty value. Company websites were still a rarity, one promoted only by tech start-ups and global mega-corporations and, while there were plenty of examples of shoddy design, people were happy just to have something appear in their browser. PUTTING TOGETHER AN EFFECTIVE WEBSITE
times have changed

In 2021, good web design isn’t just preferred – it is essential.

Studies suggest that users spend, on average 10-20 seconds on any given website before giving up and looking elsewhere.

If you want to avoid this bounce effect, you need an eye-catching design that will keep your users hooked.

Here at Be Bold Studios, our team has decades of combined experience putting together the sort of site that keeps casual browsers engaged and we have developed some useful techniques for doing so.

These are just a few of the ones that we employ…

Keep It Simple
A site with too many things going on does not provide a positive user experience. By deliberately limited the number of colours and fonts used in the design of your site, we prevent your customers from getting confused or overwhelmed and looking elsewhere
The Eyes Have It
Because of the way we read in the West (from left to right and top to bottom) Our eyes are naturally attuned to scanning a page in a certain way. This is known as an F-pattern because of the route our eyes take across a page. Canny web design would see key pointers following the same pattern to engage reader interest.
Staying on the Grid
Consistency is a great way to not just keep customers on your site, but to draw their attention to actual content. By creating a grid layout that you retain across the site, new and repeat customers will find their eyes naturally drawn to certain areas on the screen. These phenomenon can again be used to target key links and content.
Don’t Keep Them Waiting
Avoiding crowded pages isn’t just an aesthetic choice, but a practical one. Too many images and videos result in slow loading times, and that’s a sure-fire way to have users leave your site – often in as little as three seconds.
On the Move
Almost two-thirds of all online searches are conducted on a phone, tablet, or other mobile device. If you want to maximise your chances of attracting new customers, your site design needs to be optimised for mobile use.
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Get in touch

For a web design service that works, get in touch with Be Bold Studios today. You can arrange a free consultation with our designers where we can put together a plan for your site. Call us today on 0747 688 7743